| MAIN EVENT PRODUCTIONS INC. |
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| Snow Queen Vodka Marketplace Objectives: Create a brand competitve with Grey Goose and Ketel One in 24 months. Reach case goals of 100,000 by year two. Solution: *Host Bar Parties with roses given out to consumers to pass along to other singles or significant others *Projected to Execute 1000 events in Chicago Market over 16 month period. Product Launches in Multiple Markets: CHICAGO, NEW YORK, MIAMI, LOS ANGELES, SAN FRANCISCO, DENVER, LOS ANGELES, DALLAS, HOUSTON, AUSTIN, SAN DIEGO, *Projected Sampling to over 145,000 consumers * Reached 80,000 cases in year two. |
